Retail
auditing is one of the most complex operations of any business involved with
consumer goods, mostly because it involves a large number of people and data.
Management can easily get lost among all the data that retail auditors, field
reps and other mobile agents - in addition to customers - generate.
Retail
audit activities at the point of sale (PoS) are varied and include:
- Verifying compliance with sales, marketing and branding strategies: Auditing product pricing and placement, planogram and promotional compliance, visual merchandising
- Tracking and monitoring: On-shelf availability, orders and returns, competitor prices and promotions
- In-store customer surveys
VisitBasis
comes as a solution to retail audit businesses
and departments alike, as it is cloud-based enterprise data collection SaaS software for managing,
scheduling, and monitoring field team activities
in real-time. It allows field operations managers and supervisors to
oversee all stages of the in-store activity process, from assigning
territories, visits and tasks to retrieving up-to-the minute results through
VisitBasis online dashboard and reports.
Meanwhile, field personnel will have all the data they
need at their fingertips, including the best customer route for the day, and
will be able to perform all retail audit activities on their cell phones or
tablets - virtually eliminating paperwork and providing GPS and time-stamped
data.
Learn more about key benefits of retail audit software at
www.visitbasis.com
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