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How a Merchandising App Can Help Companies Increase Sales Numbers

When the New Year begins retail companies are usually anxious over sales figures for the post-Christmas season. When it comes to winning the naturally lower-paced market, merchandising activities is one of the best ways to increase the effectiveness of retail campaigns . In order to maximize the value of retail merchandising operations, a company needs to make sure that marketing campaigns are implemented in a consistent way, and merchandising software is a simple solution to achieve just that. If a company needs to increase its sales numbers, merchandising activities at retail locations are as important as the characteristics of the product being sold. This is why automating merchandising activities in the field using mobile technology is so important: The up-to-date data collection solution will allow your merchandisers to perform more effectively, while helping you save costs. Merchandising software provides real-time tracking and monitoring of in-store merchandising...

3 Techniques for Sales Managers to Increase Sales Reps’ Productivity

One of the most important characteristics highly effective sales managers have in common is that they constantly influence sales reps to improve sales skills. This is the way the top-performing sales managers create sales teams that believe in continuous self-improvement in order to achieve personal and company's goals. A certain types of software solutions for field sales and mobile applications for sales reps can facilitate building of an efficient sales team. Below you'll find some tips on how a field team manager can help to improve sales skills of outside reps and achieve a more efficient sales process . Hope it works! Ensure your sales reps know the product they are selling. To sell effectively, a sales rep should perfectly understand the product, know all it's features and be able to present the product to customers. Field sales applications for tablets and smartphones provide sales reps with mobile access to product catalog, so they can access ...

Using Technology to Maximize the Effectiveness of Your Merchandising Operations

If your goal is to maximize merchandising performance, then you definitely should concentrate your efforts on boosting your merchandisers’ productivity while working in the field. Your merchandising team is the most important productivity engine that provides the overall effectiveness of your company’s marketing strategy. One of the best ways to increase productivity of your merchandisers is to manage merchandising-related activities using the up-to-date technology and tools. Below you’ll find the examples of how you can maximize your merchandisers’ potential by virtue of mobile technology.   Go mobile to get real-time data workflow. Empower your merchandisers with up-to-date tablets and smartphones instead of relying on paper or bulky laptops. Paired with an application for merchandisers , mobile devices provide your field team members with 24/7 access to corporate data from anywhere, so they can quickly get customer information, schedule of visits, produc...

Four Ways for Merchandisers to Become More Efficient at Work

The number of retail companies that are turning to software applications to keep up is constantly growing. Combining mobile technology with a merchandising software solution allows retail companies to reduce expenses due to increased efficiency in the field and streamlined data workflow. For merchandisers, who are permanently on the go, having a mobile merchandising app that can provide real-time access to corporate data from anywhere and simplify work operations is clearly a must. Here are some examples of how a merchandiser can become more efficient when using a mobile merchandising application to collect retail data. Access all the necessary information for work in one easy-to-use system. Merchandising software allows field merchandisers to enjoy mobile access to customers’ information, product catalog, history of visits, the schedule and tasks, including notes and multimedia attachments. Optimize travel routes to save time and fuel, add new customers and ...