Retail Execution with VisitBasis

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Like most marketing-related expenses, retail audits are one of those items that normally go into the "debit" side of the accounting ledger . However, they are instrumental in detecting issues at the point-of sale that might be preventing products from reaching their full sales potential. So how can merchandising, brand, category, and marketing managers better communicate to upper management the importance of recurring retail audits and the positive impact they have on sales? For these professionals, retail audit software can become an invaluable tool not only for effectively scheduling and planning in-store audits, but also for reporting on those activities and linking audit and sales results . Retail audit software makes it easy and straightforward to run reports on in-store audit results. Also, since there is immediate access to the data collected at the store, reports can be created as often as possible in order to assess the effectiveness of advertising and promo...

For companies that provide retail merchandise distribution, set and services, their ultimate goal is to help their retailing partners increase sales by making sure that shelves are always stocked and with the most effective presentation . These services require an army of field reps that can perform activities as varied as delivery, merchandising sets and resets, product surveys, seasonal display setups, category audits, among others, as well as proper reporting in order to provide metrics (key performance indicators - KPIs) and accountability. Retail inspection software is an invaluable tool for companies in merchandising distribution, set and services. With retail inspection software, field reps can use their mobile devices to fill out forms that before had to be hand-written, saving precious time at the point-of-sale and eliminating data transcription. There are many benefits to using retail inspection software for managers as well, among them: The ability to create cus...

Retail inspections used to be a clumsy affair, from the amount of paper that had to be carried around and then stored to the lag time between an auditor performing the inspection at a retail location and a manager actually reading it. Here are some ways in which retail inspection software revolutionized the industry: Virtual elimination of the use of paper Paper forms were the norm in retail inspections. The use of retail inspection software means that auditors fill out forms on their smartphones or tablets.  Reduction in errors Not only they paper forms had to be carried around, but they also had to be transcribed. Retail inspection software allows managers to create custom electronic forms with selection fields, photos, and signatures, and the data is synchronized automatically. This means that there is less room for misunderstanding questions from a paper form as well as less errors while transcribing the forms into a database. Faster decision-making It could take hours...