Merchandising audits play a very important role for brand development and sales improvement, being one of the most important market information sources for CPG and FMCG companies. Merchandising audits allow gathering information on brand's sales volume, stock levels, market trends, and effectiveness of in-store display and promotion efforts, providing general market understanding and valuable insights for more effective decision-making. If you think organizing in-house merchandising audits can be challenging, try VisitBasis Merchandising Software Solution , which provide a clear, up-to-date picture of retail conditions. With VisitBasis Merchandising App, you can get: Streamlined data workflow. Mobile forms allow collecting store data very quickly and accurate, eliminating paperwork and minimizing mistakes. Merchandising software allows automated retail data entry on a tablet or a smartphone. All the data collected at stores is instantly transferred to the corporate ...
Mobile Planning and Management of Effective Retail Visits