Four Ways for Merchandisers to Become More Efficient at Work

The number of retail companies that are turning to software applications to keep up is constantly growing. Combining mobile technology with a merchandising software solution allows retail companies to reduce expenses due to increased efficiency in the field and streamlined data workflow.

For merchandisers, who are permanently on the go, having a mobile merchandising app that can provide real-time access to corporate data from anywhere and simplify work operations is clearly a must. Here are some examples of how a merchandiser can become more efficient when using a mobile merchandising application to collect retail data.

Access all the necessary information for work in one easy-to-use system. Merchandising software allows field merchandisers to enjoy mobile access to customers’ information, product catalog, history of visits, the schedule and tasks, including notes and multimedia attachments.
Optimize travel routes to save time and fuel, add new customers and add extra visits and tasks from a tablet or a smartphone.
Collect retail data faster while minimizing mistakes due to numeric input keypad and barcode scanning for easy product search.
Strengthen cooperation with managers and supervisors by instant reporting and communicating with the office directly via the application. All the data, collected by a merchandiser can be instantly synced with corporate database.

VisitBasis merchandising software allows companies to easily collect time-stamped and geo-tagged data from points of sale, including numbers, photos, E-signatures, text notes, GPS coordinates and more. A lot of retail organizations already use VisitBasis to increase the efficiency of business operations and streamline data workflow. Since you implement VisitBasis merchandising software each merchandiser will have time for an extra visit every single day thanks to the combination of route optimization, mobile data access and real time reporting features.

To get more information on how to automate your merchandising activities, visit www.visitbasis.com and get your free trial of VisitBasis merchandising software.

Implementing Sustainable Merchandising

In the factory-to-customer cycle, merchandising is one of the most wasteful processes. From the fuel consumed by field reps to the amount of paper used in traditional audits and surveys, on top of promotional and seasonal displays, it is easy to see why merchandising is considered “eco-unfriendly”. A field merchandising app can make a world of difference when it comes to sustainability. By adopting a field merchandising app, CPG and FMCG businesses can expect the following: Virtually eliminate the use of paper in in-store activities such as planogram checks, audits, surveys, and orders, among others. A state-of-the-art field merchandising app will also allow for instant access to the data collected, slashing the time and cost spent on data entry. Considerable savings in rep travel time and fuel thanks to the route optimization functions of field merchandising apps that automatically calculate the shortest store rounds. A cross-platform field merchandising app will all

Field Marketing Automation: Ultimate Analytics that Drives Your Business

Got tired of paper-based reports and surveys and hours of data entry? Just replace paper and spreadsheets with a custom mobile app. At first sight, it seems difficult to measure store-level marketing and analyze competitors at the same time. VisitBasis field marketing software is a data collection tool that provides streamlined data workflow, real-time field-level insights and wide analytic capabilities for field team managers. VisitBasis allows your field reps to automate store data capture and transfer and gives you real-time control of your field team performance right to your fingers. Implement VisitBasis field marketing software to create and assign task templates for everything that needs to be analyzed. VisitBasis field marketing software helps you eliminate the chaos of paper forms, Excel spreadsheets and emails, providing a comprehensive field service management solution in one application. How VisitBasis Works: Build task templates to perform s

Retail Execution with VisitBasis

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