Skip to main content

4 Ways in Which Mobile Data Collection Software Means Savings

Mobile data collection software can mean the difference between make or brake when it comes to retail execution. The sole reason for that is because, by adopting a mobile data collection solution, companies in CPG (consumer packaged goods), retail, and sales and marketing will most likely save a lot of money and time.

Here is how mobile data collection software will help your company decrease its operational costs and boost profits:

  1. Paper savings
    Mobile data collection software allows your field reps to perform all the required point-of-sale activities on their mobile devices, virtually eliminating the use of paper forms. 
  2. Time and effort savings
    Data compilation is one of the most daunting activities in retail execution. Not only does it take a lot of time to input all the data collected at the different stores, but it also requires a lot of attention, since typing mistakes can easily be made. A mobile data collection software will automatically compile all information gathered in the field and, in many cases, generate instant, customized reports.
  3. Gas and mileage savings
    Some mobile data collection solutions include an extra bonus: The ability to plot, optimize and monitor field rep store routes through GPS mapping and tracking. GPS technology in a mobile data collection software means your company will save in gas and mileage reimbursements, also saving field rep planning and travel time. 
  4. Time-to-action savings 
    What is the true cost of an unusual out-of-stock? No product on the shelf literally means no sales, especially in fast-moving consumer goods (FMCC), and the risk of losing customers since they might have tried (and liked) a different brand. A mobile data collection software solution allows for near-immediate action in cases like this, since it streamlines the information flow from the POS to decision-makers.
Additionally, these days the option of implementing an in-house retail mobile data collection software is more affordable than ever: You can get started on your mobile data collection software completely free with solutions such as VisitBasis.

VisitBasis mobile data collection software is a comprehensive solution for retail audits, market research, surveys, and competitor analysis that delivers real savings to your bottom-line through features such as custom mobile forms, real-time reporting and analytics, GPS mapping and tracking, and instant notifications through chat room integration, among others.

Schedule today a VisitBasis mobile data collection software demo by clicking here!


Comments

Popular posts from this blog

Implementing Sustainable Merchandising

In the factory-to-customer cycle, merchandising is one of the most wasteful processes. From the fuel consumed by field reps to the amount of paper used in traditional audits and surveys, on top of promotional and seasonal displays, it is easy to see why merchandising is considered “eco-unfriendly”. A field merchandising app can make a world of difference when it comes to sustainability. By adopting a field merchandising app, CPG and FMCG businesses can expect the following: Virtually eliminate the use of paper in in-store activities such as planogram checks, audits, surveys, and orders, among others. A state-of-the-art field merchandising app will also allow for instant access to the data collected, slashing the time and cost spent on data entry. Considerable savings in rep travel time and fuel thanks to the route optimization functions of field merchandising apps that automatically calculate the shortest store rounds. A cross-platform field merchandising app will all

Cloud for Retail Execution: Make Away with Data Storage Costs

Why Go Paperless? In order to store 2 million paper documents, an organization can expect to spend between $40,000 and $60,000 on filing cabinets alone. Those same files could fit on fewer than ten CD-ROMs (Business Guide to Paper Reduction) . If we assume that a filing cabinet uses from 6 to 20 square feet of space and the office space costs $23 per square foot , the space for a one filing cabinet will cost a company $1656– 5520 per year .   How to Go Paperless? When you choose paperless data collection your data storage costs can be significantly reduced or even brought to zero. Digital data collected using mobile forms require much less space than paper sheets and therefore cost less money. With the development of mobile technology you don’t need CDs or any other data carriers to store and access your data. More and more companies opt for Cloud storage. The price of Cloud storage starts at $0.01 GB per month and the average number of MS Word pages per GB is 64782.

Solving Information Loss in Merchandising Once and For All

Information loss used to be an inevitable consequence of retail merchandising. With many field reps performing a number of tasks on each one of the stores in their individual territories, it is easy to see how the amount of data collected on the field grows exponentially and is, therefore, increasingly difficult to handle and more subject to information loss. Mobile merchandising software  is the ideal solution to information loss in retail merchandising. When businesses implement a mobile merchandising software solution, they prevent information loss in the following stages of data processing: Data collection It is easy to see how information can get lost in traditional pen-and-paper merchandising. With mobile merchandising software, field reps perform tasks such as filling out forms and taking pictures in their mobile devices, leading to less misunderstanding and mix-ups. Data transcription With mobile merchandising software, there is no data transcription. The information goe