Thursday, April 19, 2018

Mobile Software for Merchandising Can Drastically Reduce Fraudulent Check-Ins

One of the biggest issues merchandising agencies, CPG manufacturers, and retailers face is the fraudulent check-ins of merchandisers and auditors.

Fraudulent check-ins, besides being unethical, can lead to a host of issues for businesses. Out all of them, fraudulent check-ins are especially detrimental due to the consequential overlooking of mission-critical issues such as out-of-stocks, hazardous displays, or damaged shipments. In a day and age when losing a sale can mean losing a customer (or customers!) to online shopping, brick-and-mortar retail operations cannot afford such oversight.

But how to prevent or even eliminate fraudulent check-ins of merchandisers and reps? Mobile software for merchandising is the answer for that. 

Mobile software for merchandising allows for the GPS tracking of field reps and retail auditors through an app on their mobile devices, therefore enabling the monitoring of in-store activities by marketing and merchandising managers and the verification of user location at the time of each activity. With such information in hand, it becomes easier for management

Moreover, mobile software for merchandising provides a complete platform for managing retail audits, with tools that include:

  • Form customization with mobile data capture, including photos and signatures
  • Visit scheduling, planning, and routing
  • Real-time map view of field rep activity
  • Management of store distribution lists and visual planograms
  • Notification of store visits
  • Reporting on activities, locations, and users


Does your business have issues with fraudulent check-ins of merchandisers and reps? Let us show you how VisitBasis mobile software for merchandising can help:



1 comment:

m Trac said...

Very nice blog on sales tracking app. Thanks for posting the blog. we also refer mTrac enables powerful sales rep tracking to keep you in real-time with your sales team out in the field. Improve the sales, accountability and productivity of your atusales team by tracking them. For more deatils plz visit :- https://bit.ly/2s6MZsn
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